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In this episode of Future Bytes, host Magnus Oxenwaldt talks with principal adviser Mikael Bossel about the role of generative AI in creating product descriptions for e-commerce.

#004: The role of AI in product information management
25:14

 

From real-world tips to practical examples, Mikael talks about how AI can save time, boost content quality, and elevate your brand.

More specifically:

  • It’s not just about Generative AI! Why quality source data and clear organisational policies are important for successful GenAI implementation in product content.
  • Practical insights into how AI can improve both the efficiency and quality of content creation.
  • How AI transforms product descriptions, metadata, and personalisation across languages and markets.
     

 

Future Bytes is your go-to podcast for quick, powerful insights on AI in business. The show is hosted by digital transformation and AI expert Magnus Oxenwaldt, with episodes featuring guest appearances or solo deep dives.

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